REF:SMO/06/2018- SOCIAL MEDIA MARKETING OFFICER :

The job holder will join the Social Media team of the Bank which develops and manages the growing Social Media and Online activities for the Bank. This includes but not limited to assisting in implementing the Bank’s Social Media strategy, developing brand awareness, generating inbound traffic and cultivating leads and sales.

Responsibilities
The Incumbent will report to the Social Media Manager and will assist in:

1. Developing Social Media Strategy

• Developing the plan and the parameters for the Bank’s Social Media Strategy.
• Determining objectives, establishing what needs to be accomplished and defining how it will be done, in close liaison with various departments/segments/external partners.

2. Social Advertising and Analysis

• Planning and placing social media adverts on platforms such as Facebook, Twitter, Google display ads etc.
• Identifying and setting up the correct target audience for each campaign.
• Experimenting with different types of adverts, creatives and analyzing the results of social media ads.
• Monitoring and refining ad campaigns for maximum Return 0n Investment (ROI)

3. Managing Social Media campaigns

• Monitoring and reporting performance of Social Media Campaigns
• Tracking and monitoring the effectiveness and success of online initiatives (Facebook ads, Twitter ads and Google ads), in order to calculate Return On Investment and determining efficacy and areas for social media campaign improvement.
• Collaborating with Agency for campaign related discussions

5. Managing Bank’s Social and Digital touch points

• Collaborating with the agency to develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand / Segment / product focused messages.
• Ensuring Digital touch points (Screensaver, ATM Screens, Branch LCD Screens) are updated on a frequent basis and that messaging is timely and relevant.
• Coordinating social media messaging with Marketing department, Product department and Segments heads to align with organizational goals.

4. Engaging and Monitoring Social Media Audience

• Engaging audience on Social Media and responding to them in a timely manner
• Monitoring the Social sites for any positive or negative feedback about I&M Bank and its products & services and alerting the relevant branch/ department.

5. Website and Search Engine Optimization

• Using various analytical tools available to measure website activity and having a good understanding of Search Engine Optimization
• Managing the redesign/redevelopment of the organization’s website and suggesting ways to improve the usability, design and content of the website on an ongoing basis.
• Managing and updating website content regularly

6. Reporting

• Reporting on various Social Media activities, campaigns, and website statistics using various tools available.

7. Email Communication and Marketing

• Creating content for various internal and external communications.
• Planning, designing, testing, and scheduling/sending out marketing emails and campaigns that drive product/service signups, lead generation and improve product awareness.
• Working with the ICT team to obtain targeted customer data needed for email marketing campaigns.
• Measuring and reporting on performance of all email marketing campaigns, including advising on how to improve results.

Competencies
Personal Skills/Attributes:

• A creative mind (Thinking out of the box)
• Excellent communications skills; must have excellent writing and language skills  and knowledge on how to write effective copy in different styles, for websites, twitter, Facebook, etc.  Must have ability to visualise as well as convey a message into relevant and interesting content.
• Technical skills in designing and use of Designing tools such as Adobe Creative Suite will be an added advantage.
• Aware/familiar with online tools for Social Media management
• Customer focused
• Should be creative and technology savvy person with innovative ideas

Qualifications and Experience:

• Bachelor’s degree in Marketing, Journalism and Public Relations. (Degree in Digital Marketing or equivalent coursework would be an added advantage)
• Demonstrated experience in  a specialized  Social Media and Digital Marketing company or be a key member of the Social Media team of a major organization
• At least 2 years’ experience of Social Media Marketing  in– LinkedIn, Twitter, Facebook, Google+, YouTube, Instagram  e.t.c
• Experience in handling social media within the banking sector will be an added advantage
• Preferred age 25-32 years

Candidates with no prior hands on experience in handling social media in an organisation need not apply.

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Reporting to the CEO, will be responsible for developing, implementing and executing strategic marketing plans for the entire society (or lines of business and brands within the SACCO) in order to attract potential customers and retain existing ones.

Responsibilities

• Developing the marketing strategy for the society in line with our objectives.
• Coordinating marketing campaigns with sales activities.
• Managing all marketing activities for the society
• Overseeing the society’s marketing budget
• Creation and publication of all marketing materials in line with marketing plans.
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity.
• Preparing online and print marketing campaigns
• Monitor and report on effectiveness of marketing campaigns.
• Creating a wide range of different marketing communications.
• Working closely with the senior management and assisting with the new product launches.
• Maintain effective internal communications to ensure that all relevant society functions are kept informed of marketing objectives.
• Analyzing potential strategic partner relationships for the society marketing.

Requirements

• University degree with a bias in marketing
• Professional diploma in marketing
• 5 years working experience in marketing in a busy institution preferably a financial institution
• Between 30-40 years.

Knowledge And Skills

• Excellent communication
• Ability to think relatively and innovatively
• Budget-management skill and proficiency
• Analytical skills to forecast and identify trends and challenges
• Familiarity with the latest trends, technologies and methodologies in marketing

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Reporting to: Head of Corporate Sector

The job holder will be required to develop and nurture relationships with new and existing customers to increase market presence and sales. Furthermore, he/she will be responsible for consistently achieving sales targets and growth plans, Relationship management with Key customers and Leading the sales team through effective people management practices.

Responsibilities

• Achieve the sales targets through new and existing business within the sector.
• Contribute to the cost savings target of the business
• Forecast and monitor sales for current and new customers within the sector.
• Monitor the profitability for customers and propose the appropriate plans within the sector.
• Conduct joint customer meetings to drive volumes and profitability.
• Develop business plan, lead the sales pitch and negotiate the contractual agreements based on the set guidelines
• Develop and demonstrate a thorough understanding of the customer business
• Conduct analysis of customer, customers and sales metrics, costs and categories to inform business decisions
• Ensure the effective management of the customer account and timeous problem solving
• Forecast and maintain sales plans and stock levels (if required) with customers.
• Ensure the accuracy of the first bill as per the signed agreement
• Develop and recommend business plans in conjunction with customers and customers to drive business growth
• Act as the key interface between the customer and all relevant divisions for on boarding and ongoing interactions
• Analyse business and market information to inform sales decisions
• Continuously ensure alignment with marketing, branding and communications procedures and identify training requirements (where applicable)
• Utilise and align internal business processes and systems to execute sales and ensure operational efficiency
• Regularly engage with customer to plan and execute marketing interventions
• Facilitate communication channels on all levels to prevent breakdown in information flow
• Support the finance team in money collection and issue resolution
• Grow and develop existing customers as well as generating new business.
• Ensure a thorough understanding of the Telkom products and services, policies and procedures to ensure a consistent delivery of sales and sales message to all customers

Qualifications

• Relevant Business degree in Sales, Marketing or Economics, MBA would be an added advantage
• 2+ years of management experience
• 3+ years of direct sales experience

In-depth understanding and existing relationships/strong network in industry vertical is an added advantage

Professional Skills

• Excellent coaching & mentoring skills; ability to observe, evaluate, and give meaningful feedback
• Strong communication and active listening skills
• Strong  analytical  and  strategic planning  skills
• Ability to work under pressure whilst remaining calm
• Keen eye on deadlines and time management
• Multitasking and delegation capabilities

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Reporting to: Sector Manager

The job holder will be Responsible for the development and achievement of sales targets and revenue margins through the customers. Furthermore, he/she should ensure that all the aspects impacting the customer accounts are well managed and eliminate any barriers in achievement of sales targets.

Responsibilities

• Achieve the sales targets through new and existing business within the sector.
• Manage client base churn.
• Pipeline Management and Account development planning.
• Monitor the profitability for customers and propose the appropriate plans.
• Conduct joint customer meetings to drive volumes and profitability.
• Develop and account development plan, lead the sales pitch and negotiate the contractual agreements based on the set guidelines.
• Develop and demonstrate a thorough understanding of the customer business
• Conduct analysis of customer, customers and sales metrics, costs and categories to inform business decisions
• Ensure the effective management of the customer account and timeous problem solving
• Ensure the accuracy of the first bill as per the signed agreement
• Act as the key interface between the customer and all relevant divisions for on boarding and ongoing interactions
• Utilise and align internal business processes and systems to execute sales and ensure operational efficiency
• Take ownership and ensure client journey from engagement to post sales process is seamless
• Support the finance team in money collection and issue resolution
• Ensure a thorough understanding of the Telkom products and services, policies and procedures to ensure a consistent delivery of sales and sales message to all customers

Qualifications

• Relevant Business degree in Sales, Marketing or Economics, MBA would be an added advantage
• 3 - 5 years’ experience in Marketing Management, Sales management, Relationship management
• Experience in high dollar value consultative selling and relationship management preferably within major account

Professional Skills

• Strategic Prospecting Skills
• Excellent in communication, presentation, business reporting, competitive proposal writing and negotiation skills
• High end sales generation and closing ability
• Ability to project a strong, positive image of him/herself and the Company
• Post sales relationship management & sales process management
• Strong problem solving skills: ability to solve customer issues, sometimes without seeing the actual problem first hand.
• Strong financial skills by understanding the costs to serve and its impact on the Profit & Loss (P&L).

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As part of our strategy to improve the Center’s ability to engage in global and continental discussions about solutions to the challenges impeding Africa’s development, we are recruiting a Communications Assistant with a particular focus on design and creative work. The right candidate is a nimble multitasker with a background that includes exposure to web, print and multimedia design, able to calmly handle a complex workload, is responsive as well as proactive, pays close attention to detail, and is comfortable working closely with an array of creative professionals while shepherding products to completion.

Responsibilities

• Support the development of a variety of products including print, graphic and multimedia collateral for research units
• Oversee production of those products in coordination with the procurement team, ensuring that contracting, payment and other procedures are followed.

Skills and Qualifications

• Bachelor’s degree in Communications, Journalism, Design or a related field
• At least two years of post-qualification work experience in content creation, preferably at an international organization
• Visual media skills including use of still and video camera; ability to contribute to the development of video storyboards and basic editing to a professional standard
• Some knowledge of graphic design and desktop publishing, including Microsoft Publisher, and Adobe or Corel suites
• Strong professional communication skills, both written and verbal
• Experience in using social media channels and extending their reach
• Experience of supporting the creation of digital media and publishing across a variety of platforms including but not limited to Storify, Prezi, Slideshare and YouTube
• Demonstrated willingness to work as part of a team
• Networking, interpersonal, analytical and organizational skills coupled with resourcefulness, initiative and maturity of judgment

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We are looking for a dynamic, talented and highly motivated person to fill the position of Sales and Marketing Analyst -Zurit. The successful candidate will help take our company to the next level. In this position, you will be part of a dynamic team of professionals who plan and implement our sales, marketing, and advertising activities. You should be familiar with analysis and market research, product and service promotion, and anticipation of customer behavior.

Responsibilities

• The sales executive will be involved in developing marketing strategies for the business and sourcing for prospective customers
• Taking the clients through the product until the execution of the sale
• He/she shall attend and represent Zurit in events held such as expos and sales activations
• Monitoring and analysing sales and market trends
• Identifying target markets and developing strategies to communicate with them
• Building market position of the business by locating, developing, defining, negotiating and closing business relationships with clients.
• Carry out product demonstration to clients and brief them about the benefits, location, prices and payment methods
• Carry out site visits to showcase the products to the clients
• Share a daily report on the achievements, products uptake, as well as any challenges encountered
• Carry out regional marketing campaigns for the business.
• Responsible for being a brand ambassador for the business involved and acting professional at all times
• Conduct market research and identify new opportunities.
• Gather and analyze consumer behavior data
• Generate reports on marketing and sales metrics
• Contribute to collaborative efforts and organize promotional events
• Coordinate with the marketing design and content teams to generate digital and print advertising material
• Maintain and update impeccable records of marketing metrics and results of past campaigns
• Monitor and report competitors’ marketing and sales activities
• Any other duties as may be assigned from time to time

Requirements

• Bachelor’s degree, minimum of Second upper
• Strong communication skills (both written and oral)
• Strong organizational and time management skills -ability to adhere to deadlines, multi-task and be able to prioritize.
• Computer skills - SAP & Microsoft Office is an added advantage
• Knowledge of purchasing /procurement practices and procedures will be an added advantage
• Ability to cope under pressure and work within a fast pace environment
• Ability to build relationships internally and externally
• Minimum of B+ in KCSE or equivalent

How to Apply
Apply for this job online via https://careers.cytonn.com/jobs/492

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Mobigrow program is a partnership between KCB and MasterCard Foundation. The program seeks to sustainably bank small holder farmers by offering them both financial and non-financial services. Reporting to the Monitoring and Evaluation Manager, the Communications Officer will facilitate and support all program communications with internal and external stakeholders within Mobigrow.

Responsibilities

• Develop and execute communication and marketing strategies and plans for internal and external stakeholders
• Provide editorial, strategic, creative and operational support to ensure communication is both influential, informative and builds brand reputation
• Manage PR and communications agencies and subcontractors
• Drafting, editing and distributing materials for the press
• Manage, update website content and maintaining social media activity
• Assist in the implementation of public affairs activity
• Compile and circulate electronic news summary and support in writing program reports
• Plan/create multi-media communication materials
• Maintain Library system for press cuttings, monitor cuttings and report

The Person
For the above position, the successful applicant should have the following:

• University Degree preferably in Communications, Public Relations, Journalism or a related field from an Institution recognized by Commission for Higher Education
• Masters Degree and/or Professional qualifications in related field will be an added advantage.
• Minimum of 3 years working experience having met below requirements:
• At least 3 years experience in Communication
• At least 2 years experience in Media Relations and Media coverage.
• At least 1 year experience in online communication and website content management
• Excellent communication skills both verbal and written
• Proficiency in the use of Information Technology
• Highly organized with great attention to detail
• Should have good relationship management skills

Only short listed candidates will be contacted.

NB: In the event that you are successful, we will require that you provide us with the following documents:

• National I.D.
• KRA PIN Card
• Birth Certificate of self
• Passport Photo (White Background)
• NSSF Card
• NHIF Card
• Police Clearance Certificate (less than 5 Months old)
• Academic & Professional certificates, including official transcripts
• Certificates of Service as applicable

How To Apply
To apply for this position log into the recruitment portal here https://irecruitment.kcbbankgroup.com:8000/OA_HTML/OA.jsp?page=/oracle/apps/irc/candidateSelfService....

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Reporting to the Managing Director, the Head of Sales and Marketing will be responsible for the following:

• Managing advertising sales revenues of the channel.
• Building up new media related revenue streams and introducing it to the market.
• Negotiating and maintaining distribution of the channel.
• Developing and implementing short and long term communication and PR strategy of the channel, including managing advertising campaigns and social media communication.
• B2B communication of the channel.
• Building and managing the sales and marketing team, introducing sales workflows and systems.

Required Experience
5 years of TV sales experience in a leadership position or media agency experience in a TV buying position. 3 years experience in marketing on media owner, advertiser or agency side, dealing with both customer and B2B marketing. Strong brand management capacity along with organizational and leadership skills

Skills

• Graduate in Business related field with focus in Marketing, Sales
• Strong sales and negotiation skills.
• Broad existing network on executive level among agencies and advertisers.
• Demonstrated ability in relationship building and client service capability with agencies and advertisers.
• Good knowledge of Kenyan media market, competition, current TV and digital media consumption trends.
• Organizational and people management skills.

How to Apply
Applicants should submit the following:

• A one page cover letter, explaining how your skills and experience apply to this role.
• A CV of no more than 3 pages, including the names of three professional references
• Please do not send copies of testimonials, certificates or any other back-up documentation.

Interested candidates who meet the above qualifications should send their applications clearly marked with the reference number to careers@redcross.or.ke addressed as below on or before 6th February 2018.
The Secretary General
Kenya Red Cross Society
P.O. Box 40712-00100,
Nairobi

Note: applications which do not meet the above requirements will not be considered. Only Shortlisted Candidates will be contacted.
Job disclaimer and notification:

Kenya Red Cross Society is an equal opportunity employer and does not charge / accept any amount or security deposit from job seekers during the selection process or while inviting candidates for an interview.

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Led by the founder and former CEO of Kiva , our team has unmatched experience in financial technology and emerging markets. You will be part of a talented, passionate team that is determined to make a positive impact on the lives of the mobile generation.
Since our launch in April 2015, we’ve disbursed millions of loans. Our success has led to investments from Silicon Valley’s leading VCs. We offer a competitive salary, stock options and generous benefits.

Responsibilities
Reporting to the Director of Africa, you will take charge of our local marketing arm, coordinate brand positioning and ensure excellence in business development.

• Implement marketing plans and campaigns in line with company brand positioning and growth targets.
• Work together with management team at the local and group level to apply strategies and align on performance.
• Coordinate and measure local marketing activities. This includes ATL, BTL, social media and partnerships.
• Monitor marketing expenses and prepare and maintain budgets in collaboration with management.
• Present weekly performance reports on local marketing activities and KPIs to the company.
• Supervise a team of 2 marketing associates.
• Maintain relationships with and coordinate external stakeholders, freelancers and agencies as necessary.

Qualifications & Skills

• Degree from a top university, additional marketing-specific courses/ qualifications a plus.
• 2-5 years of relevant experience either in-house or agency-side, team management experience preferred.
• Have knowledge of a wide range of marketing techniques and concepts with proven background of executing successful campaigns in the Kenyan market.
• Be creative and able to think outside the box.
• Have strong analytical skills including familiarity with excel for reporting.
• Strong verbal and written communication skills. Presentation skills are essential as well.
• Highly entrepreneurial, comfortable with start-ups, ambiguity and taking initiative
• Excellent collaborator and team player

Branch International is an Equal Opportunity Employer. This company does not and will not discriminate in employment on any basis prohibited by applicable law.

How to Apply
To apply for this job please visit https://jobs.lever.co/branch.co/938d75a1-bf85-4063-96f9-2c560c79bdb6

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